AI-based algorithms can analyze huge data sets to identify patterns and trends in customer behavior. By understanding your target audience’s preferences, demographics, and online interactions, you can tailor your messages and offers to match them more effectively. This targeted approach increases the likelihood of converting leads into customers. 2. Personal […]
Advertising Database
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Understanding GDPR and Sensitive Personal Data As a business owner or marketer, you have likely heard about the GDPR (General Data Protection Regulation) and the importance of protecting sensitive personal data. But what exactly constitutes sensitive personal data, and how does it differ from other types of data covered by […]
