Creating content for Instagram is one of the biggest difficulties for those who are starting to enter their business in the digital environment. Social networks have become one of the biggest advertising channels in recent years and it is essential for your growth that your brand is present in these channels. Instagram became popular for its minimalism, just a few photos and a caption already make up a post. But for this post to generate engagement, it is necessary to focus on its content. Continue reading and understand how to start producing content for Instagram. How to find your right strategy If you’ve made it this far, you already know that before getting your hands dirty, you need a plan and a strategy. You need to be aware of your goals with digital marketing to find a strategy that works for your business. Your objectives can be varied: to become a reference in the market, increase sales, generate internet traffic.
Create personas and select your niche market
So you can efficiently target your content. Also read: Instagram as a sales and relationship tool When Instagram was created, it was only intended to make people interact through photos. However, as it became popular, users began to use it for other purposes, such as sales. Therefore, the social network has adapted to these needs and today provides tools for both niches. Today, Instagram has several tools to help with sales and British Student Phone Number List maintain a relationship between the customer and the brand. When creating a business account on Instagram, you have access to several tools that personal accounts do not have, such as access to analytical information from followers. So this information can help you understand how your audience works online. How to start producing content for Instagram? Instagram has several formats for sharing content, so let’s show you some suggestions of what you can post in each of them. post carousel Post carousel allows you to include up to 10 photos and videos in a single post.
The first photo can be used as a cover
So you can use this feature to publish a step-by-step guide. A catalog of your products services or even models for using your merchandise. Single image post This is the most classic of all, a simple image per post, but it is very effective. So, because it’s a single unit, users tend to like it more because it’s simple and delivers everything they need. It is in this post format that you should insert infographics. Inspiring phrases, well-placed photos of the products or something that draws attention to your service. Stories Forex Email List Instagram Stories allows you to quickly post photos or videos that are available for up to 24 hours. Therefore, it is the most functional way to humanize your brand and get closer to your followers. So try to post stories regularly, presenting different content. Such as positive sales experiences and using the question box to relate to the public.. And an extra tip: try to use the stickers so that the stories become interactive, that way your story gains more visibility.
